This is an updated look and logo for Black Dog Books, a locally-owned bookstore in Zionsville, IN. The new logo stays true to the original feel with minimal modifications. The website itself uses large photos and a simple layout to lend it a more modern feeling and compartmentalizes the information for easier understanding. This project was made for personal use and is not used by the business.
Below are two concepts for the logo frame that were not used. The final logo redesign can be seen to the right.
The top two logos pictured beneath are concepts that were not used. The final frame design can be seen below.
